Pride Hijacked: When Identity Becomes  Ideology

 Awake Eye 

It’s not hate to ask who profits from the performance.


🧱 FROM PROTEST TO PRODUCT

There was a time when Pride was radical.

When it meant something.

When it was a protest against unjust laws, violent marginalization, and cultural erasure.


It was loud. It was raw. It was born from blood, bricks, and broken systems.

It was human.


But somewhere along the way… Pride got hijacked.

By brands.

By billionaires.

By bureaucrats.


What once challenged the system became absorbed by it.

What once unified the oppressed became a divisive tool of power.

What once empowered the voiceless is now used to silence those who ask questions.


🛍 THE CORPORATE CO-OPTION

June used to be a month of remembrance.

Now it’s a rainbow marketing blitz.


🏳️🌈 Corporations drop “limited edition” merch.

🏦 Banks turn their ATMs rainbow.

🔫 Even weapons manufacturers post “solidarity” statements.


But it’s not about equality.

It’s about equity—in their portfolios.


Because this isn’t activism.

It’s advertising.


💊 Big Pharma, quietly profiting from gender transition protocols, is a major silent backer.

🏛 Government agencies use Pride to signal political loyalty.

📈 Corporations push compliance training to boost ESG scores—and unlock tax breaks.


This isn’t diversity.

It’s indoctrination dressed as inclusion.

And you’re not allowed to question it.


🧸 THE CHILDREN

Here’s where it stops being abstract.

Because what began as adult advocacy has now entered elementary classrooms.


👑 Drag queen story hours

📚 Identity talks for six-year-olds

📺 Cartoons teaching gender theory before kids can spell either word


You can support human rights and still believe:


🛡 Childhood is sacred.

🔒 Identity should be private—not performative.

🚫 Governments and corporations should stay out of your child’s development.


This isn’t about hate.

It’s about boundaries.

And asking where the hell they went.


🤐 THE MIDDLE IS SILENCED

Most people aren’t hateful.

They’re not bigots.

They’re not extremists.


They’re just trapped.


😶 Trapped between fear of being labelled and the need to protect what matters.

🤝 Trapped between loving their gay friends and wondering why their toddler’s teacher is talking pronouns.


They don’t want to cancel anyone.

They just want balance.


But balance is no longer allowed.

If you don’t celebrate it fully—you’re a villain.

If you don’t fly the flag—you’re hateful.


The middle—the thoughtful, nuanced, rational middle—

Has become the enemy of both extremes.


And that’s exactly how the system wants it.


🏭 THE IDENTITY INDUSTRIAL COMPLEX

If identity can be sold,

It can be controlled.


If it can be tracked,

It can be taxed.


💰 When labels replace nuance, division becomes profitable.

🛍 When movements become merch, truth becomes dangerous.


The truth is:


🚫 Pride was never meant to be a brand.

💬 Love doesn’t need a hashtag.

🧠 You don’t need a logo to be a good person.


This isn’t about who you love.

It’s about who profits.


And they are counting on your silence.


🗣 A FINAL STAND

To those who still celebrate with joy and integrity—we see you.

To those silenced by fear of being misjudged—we hear you.

To those who believe children deserve protection, and identity should never be weaponized—you are not alone.


The pendulum is swinging.

The public is waking up.

And the system is afraid.


⚡ Let them call us names.

⚡ Let them throw labels.


We are not against people.

We are against the machines that use them.


This isn’t hate.

It’s awareness.


And it starts by asking one simple question:

👉 Who hijacked the movement?

Stay Awake

This isn’t about judging personal choices. It’s about questioning corporate agendas, protecting kids, and reclaiming the right to think critically—without being labelled hateful. We speak for the silenced middle—the ones who are tired of being called names for asking questions.

If you’re one of them—this one’s for you

 


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Disclaimer:
This article is for informational purposes only and is not a substitute for professional advice in health, finance, or legal matters. While we strive to provide well-researched perspectives, we encourage independent research and critical thinking. Always consult with a qualified professional before making significant changes to your lifestyle, routine, or decisions, especially if you have specific concerns or pre-existing conditions. Our goal is not to incite fear, but to empower readers with knowledge, transparency, and accountability.
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